︎hi i’m saum! 


︎I design intentional, gravitating visuals that harness impactful messages.

︎I seek to impart new connections through my work, advocating for those whose voices and stories demand a spotlight.

︎Most recently @ Salesforce︎ working on Dreamforce 2024!

︎︎︎ ︎ resume   |  ︎︎︎ ︎ linkedin



︎BRANDING, PRINT, MOTION, UX, AND EVERYTHING IN BETWEEN...



︎dreamforce 2024 


work done during my 2024 summer internship at Salesforce creating marketing collateral, mobile graphics, and other digital works for their flagship event, Dreamforce.

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SALESFORCE + MARKETING + MOBILE + EVENT BRANDING






LA TOMATINA


festival identity construction and branded system for an exciting, food-fight celebration held annually in Valencia, Spain; includes print/environmental marketing collateral, merch ideas, web prototype, + social media concepts.

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IDENTITIES + BRANDING + PRINT + ILLUSTRATION



mapping: the jaffna public library


zine and interactive site providing personal and historical context to a beloved heritage site with a complex history; site located in Jaffna, Sri Lanka.

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BRANDING + INTERACTIVE + PRINT + ADVOCACY




connecting local businesses


video campaign with subsequent print collateral, advocating for equitable broadband access in rural midwest communities, focusing on small business impact.

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MOTION + VIDEOGRAPHY + ILLUSTRATION + ADVOCACY







2025 calendar (collaged!)


a fun analog exploration, 12 hand-crafted collages made from recycled materials that formed through intuition and spontaneity, each collage correlates with a month, spiral bound into a calendar.

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ANALOG + COLLAGING + PRINT






typeface design 


a pixel*(to the left) and a Baskerville revival typeface designed in an intro-type design class, both exercises in understanding and utilizing Glyphs, typeface creation platform

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TYPOGRAPHY + TYPEFACE DESIGN  








UI/UX Letterboxd ︎ Spotify  mashup 


taking Spotify’s product design and implementing it’s system into Letterboxd’s overarching platform philosophy as an exercise in extending existing brand identities and creating connections in concept and visual.  

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UI/UX + BRANDING + APP DESIGN


house of cards: the dangers of deepfakes


a research-based visual dialogue surrounding the emerging issue of deepfake technology and it’s exploitative qualities, specifically its impact on women.

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TYPOGRAPHY + RESEARCH + ADVOCACY  








︎2023 tech equality summit


branded an event celebrating diversity in tech for the next class of tech interns; worked with client Futureforce, the internal internship org within Salesforce.

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SALESFORCE + BRANDING + IDENT






︎comms announcement emojis


emojis, static and animated, meant to break up large comms announcements within Salesforce’s internal Slack network, signifying team changes, new ideas and memos.

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SALESFORCE + ILLUSTRATION + SYMBOL CREATION






design hero


curated a set of 4 designed artifacts surrounding chosen design hero, Jessica Walsh.

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BRANDING + PRINT + INTERACTIVE






︎︎ ︎                                                                                                                                                                                                                                                                                                                                                     © Saumeya Suseenthiran 2024