︎hi i’m saum! 


︎I design intentional, gravitating visuals that harness impactful messages.

︎I seek to impart new connections through my work, advocating for those whose voices and stories demand a spotlight.

︎Most recently @ Salesforce︎ working on Dreamforce 2024!

︎︎︎ ︎ resume   |  ︎︎︎ ︎ linkedin

Love Letter Poster  


Communications Studio III (Project 3)
Project Timeline: 1 week
(Adobe Illustrator)



We were assigned to design a poster with expressive type that is a love letter to someone we care about. I chose to write it to three people, my closest friends and roommates. My poster used Pangram’s Editorial Old font in regular and italics, and expressive qualities came through having the letter’s words mimic orbital shapes, referencing the cosmic metaphor I use as a way to express my love for them. I also made them individual versions as more readable, specialized keepsakes.